Shares of Allbirds, the 2010s pioneer of trendy sneakers and eco-conscious Millennial marketing, took flight in an almost comical fashion Wednesday morning after the company announced an extremely 2026 pivot: abandoning its environmental agenda and getting into the AI business.
The stock, which had been in the gutter since its November 2021, shot up more than 600% Wednesday. It closed at $14.50, up 582% from Tuesday’s close.
Analysis by Allison Morrow | CNN